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West German Academy

The CTE launches sales and marketing hostess CTE on May 6, 2008 with the one-year part-time evening course. Applies also in marketing: it is never too late to learn. “The deepening of first marketing and sales skills, the training offers to the / r sales and marketing hostess CTE” on. The one-year evening course focuses on developing compact, practice-relevant knowledge of the sales and marketing area. Majors are including sales management and key account management and trade marketing. Topics such as marketing strategies, online marketing or database marketing it not to come short.

The minor subjects of negotiation, sales rhetoric sales promotion provides and action-oriented. The planning and design fields occupy an important part: to develop students independently elaborated its final work concepts, provided by real companies in order. The concepts should then be presented in a final presentation in front of the customer. The “” To participate in is the conclusion of the Chamber of Commerce to the / r specialist clerk for marketing “or a comparable qualification such as undergraduate marketing specialist businessman / woman WAK”. Their applications are graduates of the postgraduate course in product management and sales of industrial, trade and service companies, as well as in the marketing consultancy (agencies institutions). With the final sales and marketing hostess CTE”, a student acquires the testimony of one of the most experienced institutions for education and training in the field of marketing communications. Since 1956 be on the CTE – West German Academy for communication e.V. in Cologne junior staff and professionals of the communications industry and training.

Ten different courses in evening, day and Wochenendform with a focus on available communications, advertising, marketing and PR. The CTE – West German Academy for communication e.V. Since 1956, it turns from companies and agencies in the life called and recognised as CTE e.V. of the task, the Youth for the communications industry high-quality, professional and practical training. Today, about 80 companies, media, agencies and associations support the educational mission of the Association through their membership. So far, over 10,000 participants have completed their studies at the CTE and are predominantly found in positions of responsibility in the communication industry. In the areas of communication and marketing the CTE offers currently 10 courses in evening, day – or Wochenendform, where currently just under 400 students are enrolled. Nationwide, the CTE thus occupies a leading position.

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